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Premium Unisex Salon ChainBengaluruOngoing
Ethnix Salon
Consistent booking enquiries from Meta campaigns, with creative and offer testing keeping cost-per-booking efficient as they scaled across 4 locations.
‘Unveil Your Extraordinary Self.’ Ethnix’s premium unisex salons in Brookefield, Basavanagar, Marathahalli and Bellandur needed both walk-ins and bookings — two paths, one funnel.
Rising
Bookings
A/B
Testing
4 locations
Scale
Services used for Ethnix Salon
Meta Ads (Instagram & Facebook)
- Built a two-path funnel — walk-ins and bookings — so each location gets both impulse and planned visits.
- Ran continuous A/B tests on creative and offers to keep cost-per-booking efficient while scaling.
- Used location-linked campaigns across Brookefield, Basavanagar, Marathahalli and Bellandur.
Google Ads Management
- Captured high-intent salon searches with geo-targeted campaigns per branch.
- Complemented the Meta funnel so the chain is visible on both discovery and demand channels.
- Tracked to bookings so multi-location spend is optimized against real results.
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